Drawing in over 8,000 UK and international visitors, one of the most talked about events, 100% Optical, is again on its way to give manufacturers, distributors, and suppliers a perfect platform to launch new products and increase brand awareness within the optical market. Running on its fifth year in 2018, the show’s growing exhibitor line-up includes some of the market leaders returning to the show, plus the famed catwalk flashing the hottest frame fashion styles and latest product innovations for 2018.
New for this edition is Future Practice, a glimpse of the future of the optical profession, as well as, the Optical Academy, conducting CET education and workshops for the whole practice.
Event director Nathan Garnett said, “The AOP awards ceremony is returning for its second year and the massively successful Royal College of Art Eyewear competition is also celebrating its fifth birthday, with past winners returning to the show to tell us how their careers have been launched successfully through this collaboration.”
100% Optical will return to ExCeL, London on 27-29 January 2018.