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		<title>Expo Óptica: The Largest in Latin America</title>
		<link>https://eyezoneinternational.com/expo-optica-the-largest-in-latin-america/</link>
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		<dc:creator><![CDATA[Staff Writer]]></dc:creator>
		<pubDate>Thu, 04 Apr 2024 07:43:46 +0000</pubDate>
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		<guid isPermaLink="false">https://eyezoneinternational.com/?p=12203</guid>

					<description><![CDATA[Expo Óptica reaches another edition consolidated as the biggest event in the optical sector in Latin America. The fair emerged in 2003 under the name Expo Abióptica and is part of the international circuit of events in the sector, alongside MIDO (Milan), Expo Vision (Las Vegas), Silmo (Paris) and Optical Fair (Hong Kong). Abióptica promotes [&#8230;]]]></description>
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									<p>Expo Óptica reaches another edition consolidated as the biggest event in the optical sector in Latin America. The fair emerged in 2003 under the name Expo Abióptica and is part of the international circuit of events in the sector, alongside MIDO (Milan), Expo Vision (Las Vegas), Silmo (Paris) and Optical Fair (Hong Kong).</p><p>Abióptica promotes and holds Expo Óptica, attracting the biggest global brands that compete for the preference of the Brazilian consumer. Expo Óptica fulfills its role as a hub for conducting business.</p><p>The annual meeting creates the right environment for the main representatives of global optics to present the full range of news, innovations and trends to market professionals.</p><p>At each event, Abióptica promotes discussions and lectures to provide more information to executives of companies in the sector. The themes cover all facets of the market: fashion, economy, health, technology and behavior.</p><p>Expo Óptica is the largest business hub for the optical industry in Brazil. The balance sheets show constant growth in sales of products and services, showing the strength of the in-person event as a driver of business in the sector.</p><p>This explains why the fair that will take place in 2024 was completely sold in just one day of selling the spaces.</p><p>Expo Óptica will take place from 10-13 April 2024 at Expo Center Norte, red pavilion in São Paulo (SP).</p><p> </p><p> </p>								</div>
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		<title>التوصية بنظارات مخصصة لمهمة محددة</title>
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		<dc:creator><![CDATA[Staff Writer]]></dc:creator>
		<pubDate>Wed, 21 Feb 2024 07:30:06 +0000</pubDate>
				<category><![CDATA[Business]]></category>
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		<guid isPermaLink="false">https://eyezoneinternational.com/?p=11651</guid>

					<description><![CDATA[هل تلبي النظارة جميع احتياجات مريضك؟ بقلم جونا ديوكس، ABOC يتحرك عالم البصريات بسرعة. يمكن أن تكون تفاعلات المريض عابرة، وغالبا ما يكون هناك العديد من التفاعلات المنفصلة في غضون يوم واحد. كيف يمكنك تحقيق أقصى استفادة من وقتك لمساعدة مريضك على اختيار المنتجات التي سيكون لها أكبر تأثير على احتياجاته اليومية؟ يبدو الأمر بسيطا، [&#8230;]]]></description>
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									<h3 dir="rtl"><strong>هل تلبي النظارة جميع احتياجات مريضك؟</strong></h3><p dir="rtl">بقلم جونا ديوكس، ABOC</p><p dir="rtl">يتحرك عالم البصريات بسرعة. يمكن أن تكون تفاعلات المريض عابرة، وغالبا ما يكون هناك العديد من التفاعلات المنفصلة في غضون يوم واحد. كيف يمكنك تحقيق أقصى استفادة من وقتك لمساعدة مريضك على اختيار المنتجات التي سيكون لها أكبر تأثير على احتياجاته اليومية؟ يبدو الأمر بسيطا، لكن طرح أسئلة متعمقة سيحدث فرقا كبيرا. عندما تذكرهم أن &#8220;مقاس واحد يناسب الجميع&#8221; في الملابس لا يناسب الجميع حقا، فإن مبدأ النظارات ذات&#8221;مقاس واحد يناسب الجميع&#8221; لا يمكن أن يلبي احتياجات الجميع أيضا.</p><h3 dir="rtl"><strong>كن سيد السؤال</strong></h3><p dir="rtl">أثناء عملية الاستشارة، من المهم فهم احتياجات المريض ورغباته ومشاكله. سيضمن طرح أسئلة مفتوحة أن يغادر مريضك العيادة كمعجب متحمس.</p><p dir="rtl">في كثير من الأحيان، نسارع إلى وضع مريض طول النظر الشيخوخي في خانة عدسات البروجرسف. ولكن بدون مزيد من المعلومات، سيعتقد المريض أن  ذلك سيحل جميع مشاكله البصرية، مما يؤدي إلى أن يتساءل المريض عما إذا كانت نظاراته معيبة عندما لا تحل هذه النظارة في الواقع جميع مشاكله البصرية.</p><p dir="rtl">إن قضاء المزيد من الوقت في تحديد المجال الذي ستعمل فيه عدسات البروجرسف يعمل جيدا، ولكن أيضا تحديد أن عدسات البروجرسف التقليدية قد لا تلبي جميع احتياجاته البصرية يمنحك فرصة لتصبح مستشارا موثوقا به لمريضك، كونك الشخص الذي أخذ الوقت الكافي لفهم احتياجاتهم الفردية وصياغة حل موجه لحياتهم اليومية.</p><p dir="rtl">لا تفهموني خطأ، فأنا أحب عدسات البروجرسف وأوصي بها كحل لزوج النظارات الأول . ومع ذلك، بصفتي موزعا، أعلم أن هناك احتياجات بصرية يتم تلبيتها بشكل أفضل من خلال عدسة خاصة بالمهمة. يسعدني أن أشرح لمريضي أن عدسات البروجرسف رائعة للعديد من الأشياء، لكنها ليست &#8220;مقاس واحد يناسب الجميع&#8221; لحل جميع المشاكل البصرية.</p><p dir="rtl">إذن، ما هي الأسئلة الأكثر تأثيرا؟ ابدأ بتقييم المستوى الحالي من الرضا الذي يشعر به المريض مع عدساته المعتادة. هل تعمل بشكل جيد؟ ما الذي يتمنون أن يكون أفضل؟ هل يكافحون مع مهام معينة؟ ثم احصل على مزيد من التفاصيل حول كيفية استخدامهم لأعينهم. ما هي هواياتهم واحتياجات عملهم؟ ما مقدار العمل على الكمبيوتر الذي يقومون به، وما نوع الجهاز الذي يستخدمونه؟ هل يكافحون مع العدسات البروجرسف   عندما يلعبون الجولف؟ ماذا عن تجربتهم مع عمل الكمبيوتر، خاصة لأولئك الذين يستخدمون أكثر من شاشة واحدة أو أولئك الذين يقضون أيامهم في مكالمات الفيديو؟ ماذا عن أولئك الذين يقضون ساعات في القيام باعمال الإبرة أو خياطة اللحف؟ وماذا بالنسبة لأولئك الذين يقضون الكثير من الوقت في القيادة سواء كان ذلك لحافلة مدرسية أو شاحنة لمسافات طويلة أو كمندوب مبيعات &#8211; كيف تعمل عدسات البروجرسف  التقليدية مع هذه المهام؟</p><p dir="rtl">يمكن أن يمنحك جمع هذه المعلومات كنزا دفينا من المعلومات.</p><h3 dir="rtl"><strong>كن خبيرا في الحلول        </strong></h3><p dir="rtl">يمنحك معرفة الاحتياجات البصرية لمريضك القدرة على التوصية بالمنتجات المصممة خصيصا لهذه المهام. ضع في اعتبارك أن مريضك يأتي إليك بحثا عن حلول، لذلك حتى لو لم يتبع توصياتك، على الأقل تكون قد أخذت الوقت الكافي لتثقيفه بأن هذه الحلول موجودة وستكون مناسبة له.</p><p dir="rtl">تصميمات عدسات البيئة الصغيرة، والمعروفة أيضا باسم تصميمات عدسات للكمبيوتر أو &#8220;المكتب&#8221;، وفيرة هذه الأيام. ولكن هناك العديد من المهام البصرية التي سيستفيد منها المريض من خلال ارتداء هذه العدسات. وتشمل هذه، الاستخدام المكثف للكمبيوتر خاصة أولئك الذين يستخدمون شاشات متعددة أو مكالمات فيديو أو قراءة ورقة نوطة الموسيقى أو لعب الورق أو أعمال الإبرة أو خياطة اللحف. بالطبع، تحتاج إلى توضيح أن هذه المنتجات توفر حلولا خاصة بالمهام ولا يجب استخدامها للقيادة، تماما كما تستخدم أحذية الجولف الخاصة بك فقط للجولف.</p><p dir="rtl">تسمح معظم هذه المنتجات للموزع بتحديد النطاق الوسيط وجعل تجربة المريض أكثر خصوصية بشكل أكبر بناء على احتياجاته. على سبيل المثال، لدى Hoya ثلاثة خيارات نطاق لسلسلة عدسات iD الخاصة بهم. توفر iD Space أكبر نطاق لشخص لا يزال بحاجة إلى الرؤية عبر غرفة صغيرة (مثل شخص ما في غرفة اجتماعات مجلس الإدارة). تسمح iD Screen  بنطاق متوسط يتجاوز شاشة الكمبيوتر مباشرة وهي مثالية لشخص قد يحتاج إلى رؤية عميل عبر الطاولة، بالإضافة إلى شاشة الكمبيوتر الخاصة به أو ربما لشخص يلعب الورق. تم تصميم iD Zoom لاستيعاب أولئك الذين يحتاجون إلى نطاق متوسط صغير جدا عن قرب، مثل أولئك الذين يقضون وقتا طويلا على جهاز كمبيوتر محمول أو حتى أولئك الذين يقضون وقتهم في اعمال الإبرة أو خياطة اللحف.</p><h3 dir="rtl"><strong>لكن انتظر، هناك المزيد</strong></h3><p dir="rtl">إذا أخذنا الأمر إلى أبعد من مجرد الاحتياجات المتوسطة، فهناك أيضا حلول مخصصة للاعبي الجولف والعدائين وراكبي الدراجات. بعض التصاميم التي أوصي بها للمرضى هي Shamir&#8217;s Attitude III Sport  و IOT&#8217;s Endless Sport Progressive. بالنسبة لأولئك الذين يقومون بالكثير من القيادة، تعد  Zeiss DriveSafe  و Endless Drive Lens من IOT بعض الخيارات الرائعة، حتى أن IOT ابتكرت عدسة خاصة بالطيارين هي  Endless Pilot Progressive.</p><p dir="rtl">لا تنس الحماية من أشعة الشمس. خيارات عدسة الشمس وفيرة. ستساعد معرفة الأنشطة الخارجية التي من المحتمل أن يشارك فيها مريضك في توجيه توصياتك لخيارات عدسات الشمس. ضع في اعتبارك أن المريض الذي يستخدم نظارته الشمسية للقيادة سيكون له احتياجات مختلفة عن الشخص الذي يرتديها للأزياء أو الرياضة. في بعض الأحيان يكون من المفيد للمريض أن يكون لديه أكثر من زوج واحد من النظارات الشمسية من أجل تلبية تلك الاحتياجات. مثال على ذلك: هل لديك أكثر من زوج واحد من النظارات الشمسية؟ أنا متأكد من ذلك! ألا يستحق مرضاك أن تتاح لهم هذه الفرصة؟</p><p dir="rtl">يمكن أن يتيح لك إجراء مقارنات بين أداء حلول الشمس المختلفة الفرصة حقا لتقديم توصيات لمريضك تؤثر على مدى راحة استخدام عينيه. إن استخدام نهج مخصص بدلا من حل واحد يناسب الجميع يمكن أن يحدث فرقا بين المريض الذي يغادر مكتبك سعيدا فقط مقابل أن يكون سعيدا بشكل لا يصدق.</p><p dir="rtl"> </p><p dir="rtl"><span style="font-size: 13px;"><em>نشرت في الأصل في مجلة 20/20</em><em>.</em></span></p>								</div>
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		<title>Sol Reader Puts Bookworms Right Inside Their eBooks</title>
		<link>https://eyezoneinternational.com/sol-reader-puts-bookworms-right-inside-their-ebooks/</link>
					<comments>https://eyezoneinternational.com/sol-reader-puts-bookworms-right-inside-their-ebooks/#comments</comments>
		
		<dc:creator><![CDATA[Staff Writer]]></dc:creator>
		<pubDate>Tue, 19 Sep 2023 08:03:33 +0000</pubDate>
				<category><![CDATA[Digital]]></category>
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		<guid isPermaLink="false">https://eyezoneinternational.com/?p=9201</guid>

					<description><![CDATA[If you&#8217;re a really avid reader, you may resent the visual distractions that keep you from becoming thoroughly immersed in a book. That&#8217;s where the Sol Reader comes in, as it fills your vision with text. Looking not unlike a set of VR goggles, the device is linked via Bluetooth to an iOS/Android app on the user&#8217;s [&#8230;]]]></description>
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									<p>If you&#8217;re a <em>really</em> avid reader, you may resent the visual distractions that keep you from becoming thoroughly immersed in a book. That&#8217;s where the Sol Reader comes in, as it fills your vision with text.</p><p>Looking not unlike a set of VR goggles, the device is linked via Bluetooth to an iOS/Android app on the user&#8217;s smartphone.</p><p>Third-party EPUB files (such as ebooks) are streamed from that phone to the Sol Reader, where their text is displayed in dual side-lit E Ink screens – one for each eye. It should be noted that users <em>can</em> still see their surroundings via their peripheral vision.</p><p>The brightness of the warm-white LEDs can be manually adjusted, although an external light sensor also automatically adjusts the brightness according to ambient lighting conditions. It&#8217;s additionally possible to adjust the diopter range of each eyepiece. This means that glasses or contact lenses shouldn&#8217;t be necessary for most users.</p><p>Other features include an adjustable silicone nosepiece, a wireless handheld remote which is used to scroll and flip pages, plus a claimed 25-hour runtime per two-hour battery charge.</p><p>The Sol Reader can be preordered from the Sol website – in color choices of black, silver, gold or blue – for US$350. It should ship this fall (Northern Hemisphere).</p><p>Originally published in <em>New Atlas</em>.</p>								</div>
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		<title>Breaking Into Tears to Design Custom Eye Drops</title>
		<link>https://eyezoneinternational.com/breaking-into-tears-to-design-custom-eye-drops/</link>
					<comments>https://eyezoneinternational.com/breaking-into-tears-to-design-custom-eye-drops/#respond</comments>
		
		<dc:creator><![CDATA[Staff Writer]]></dc:creator>
		<pubDate>Tue, 19 Sep 2023 07:53:04 +0000</pubDate>
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					<description><![CDATA[Compared to artificial tears, or eye drops, human tears are significantly more complex liquids, with a wide range of components including lipids, carbohydrates, proteins, water, and salt. It is this complex mixture that gives tears the perfect thickness and ability to moisturize the eye, a design that is hard to replicate with fewer ingredients. In Physics [&#8230;]]]></description>
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									<p>Compared to artificial tears, or eye drops, human tears are significantly more complex liquids, with a wide range of components including lipids, carbohydrates, proteins, water, and salt. It is this complex mixture that gives tears the perfect thickness and ability to moisturize the eye, a design that is hard to replicate with fewer ingredients.</p><p>In Physics of Fluids, from AIP Publishing, Vega et al. researched human tears at the micron level to reveal new ways of customizing artificial tears to address individual symptoms of dry eye disease. The detailed insights they gained about the composition and behavior of tears could also apply to the study of ocular pathogens, as well as other biological fluids.</p><p>&#8220;Tailoring formulations and characteristics to meet individual requirements are key considerations in achieving efficacy,&#8221; author Juan F. Vega said. &#8220;The ultimate goal is to provide an effective and personalized solution that alleviates dry eye syndrome.&#8221;</p><p>The authors collected healthy human tears and tested 10 different formulations of artificial tears, probing these liquids to understand properties such as viscosity (flow), elasticity and stability and the effects of different concentrations of components in the liquids. They also tested the behavior of the liquids under stress, such as when the eye blinks.</p><p>To study the tiny volumes of liquid in tears, the authors applied microrheology methods, which monitor the movement of micron-sized particles in liquids, using a technique that measures how light reflects off particles suspended in liquid to reveal how the liquid behaves in different scenarios, known as dynamic light scattering, or DLS.</p><p>The authors&#8217; unique application of these methods to the study of tears has implications both for the fundamental knowledge of microbiological fluids and for the design of functional materials with specific desired properties, Vega said.</p><p>&#8220;The goal of investigating these characteristics is to understand the behavior of the fluid and gain insights into its performance and potential applications &#8212; for example, cosmetics, pharmaceuticals, or food &#8212; where understanding the viscoelastic properties helps in formulating products with desirable textures, stability, and flow behavior,&#8221; Vega said.</p><p>The authors plan to continue to explore more complex formulations of artificial tears and extend their work to the study of human tears with different pathologies.</p><p>&#8220;Through careful tuning, artificial tears can be tailored to meet specific needs, such as stability, lubrication, and moisturization, and mimicking natural tears,&#8221; Vega said. &#8220;Ultimately, this work aims to enhance the comfort and well-being of individuals experiencing dry eye symptoms.&#8221;</p><p><strong>Journal Reference:</strong></p><p>Juan F. Vega, Mercedes Fernández, Andrés Cardil, Itxaso Calafel, Itziar Martínez-Soroa, Ane Pérez Sarriegui, Arantxa Acera. Shedding light on the viscoelastic behavior of artificial and human tears: A microrheological approach. Physics of Fluids, 2023; 35 (7) DOI: <a href="http://dx.doi.org/10.1063/5.0152482" target="_blank" rel="noopener">10.1063/5.0152482</a></p>								</div>
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		<title>New Book Sheds Light on Expert Selling Skills</title>
		<link>https://eyezoneinternational.com/new-book-sheds-light-on-expert-selling-skills/</link>
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		<dc:creator><![CDATA[Armi Menorca]]></dc:creator>
		<pubDate>Tue, 19 Sep 2023 07:36:53 +0000</pubDate>
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		<guid isPermaLink="false">https://eyezoneinternational.com/?p=9186</guid>

					<description><![CDATA[In his newly-published book titled, “Boom Boom Selling Skills: Real Life Sales Scenarios for Professional Personal Success,” Mushtaq Ahmed Sharief, a celebrated business expert and author, takes his readers into the world of sales and beyond. The book contains real-life scenarios faced by sales persons and details the sales process, as well as the personalities [&#8230;]]]></description>
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									<p>In his newly-published book titled, “Boom Boom Selling Skills: Real Life Sales Scenarios for Professional Personal Success,” Mushtaq Ahmed Sharief, a celebrated business expert and author, takes his readers into the world of sales and beyond. The book contains real-life scenarios faced by sales persons and details the sales process, as well as the personalities of patients, customers and owners using a comprehensive approach in professional selling skills. In this feature, Mushtaq shares his inspiration and experiences, including the preparation and challenges it took to make the book a resounding success.</p><p>As a columnist, author, presenter, business administrator, life coach and a kind father, Mushtaq has become a sought-after name in the optical industry in the Gulf region. He ascended the career ladder and is currently a senior manager. He has worked for Johnson and Johnson Vision Care and contributed immensely to the growth of contact lenses in the market. From his humble beginnings, having faced numerous challenges, Mushtaq never lets his circumstances hold him back.  But it was his passion to rise to the top of the corporate ladder that ultimately sets him on the path to success.</p><p>“As creative persons, we are always curious to know more and do more. At the same time, we look for triggers to execute our hidden skills. As a co-traveler in the journey of optics, my regular chats with Mr. Ali Hassan Banddor were the catalyst who triggered me to share my experience of my journey.  Thus, I started to write in Eyezone International Magazine, which by itself is a pioneering effort in Middle East, and still continues to serve the optical community with zeal and perseverance,” he said.</p><p>Speaking to Eyezone International, Mushtaq said that the book is based on his daily interactions with doctors, sales persons and owners while acknowledging their requests and serving their needs so that they can in turn help the patients to see better and look better.</p><p>“The book contains no hard and fast rules. Whatever I have written and said, it is my opinion based on my observations in the market. It has been shared in good faith to make our calling better and improve our business etiquette so that we can serve our customers and patients exceptionally well,” he explained.</p><p>Mushtaq is encouraging everyone to challenge his opinion and come out with their own best thoughts in the best interest of the business at large. For him, the ultimate goal remains the same for both sides, that is to serve customers and patients exceptionally well.</p><p>Moreover, Mushtaq also shared the book’s publishing process, which is self-published, print-on-demand and currently available on Amazon for a reasonable price. He is planning to collaborate with Eyezone International in the future to distribute the book in the GCC and other regions.</p><p>The book is an anthology of the various articles he had written over a decade in the magazine. The topics were chosen to stay in sync with his experiences during the time of recession, Covid-19, war, and other events which had caused vision anomalies such as incidences of myopia in children, which he said is expected to affect 50% of the world’s population by 2030. He added that due to this fact, the fundamentals in sales and business processes need to match this rising need to help patients see better.</p><p>“The book is full of anecdotes, humor, real life problems and customized solutions. I have full faith it will be enormously beneficial to our trade,” he added.</p><p>Mushtaq said his source of inspiration has been the people whom he has been associated with, as well as the experiences and stories they share. He was referring to the people who have left their home country to work in the Gulf.</p><p>“They pushed their devastated lives behind, albeit their war-torn sufferings and poverty-stricken households and still would put up a smile on their faces to meet their routine customers bravely,” he said. </p><p>“While I have published this book now, in retrospect, our Gulf countries have come a long way since the boom started. The blood and sweat of these wonderful expatriates must have added enormous strength to the concrete pillars we see around. This is an absolute inspiration for me. I dedicate this book to all of them,” he concluded.</p><p>Mushtaq said that he is working on another book about upskilling the youth, especially the teenagers, to give them hope, as well as train them well to face the world after college.</p><p> </p><p> </p>								</div>
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		<title>Linda Farrow X Peoples from Barbados Tie Up through Sunset-Inspired Eyewear</title>
		<link>https://eyezoneinternational.com/linda-farrow-x-peoples-from-barbados-tie-up-through-sunset-inspired-eyewear/</link>
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		<dc:creator><![CDATA[Staff Writer]]></dc:creator>
		<pubDate>Wed, 15 Feb 2023 06:04:00 +0000</pubDate>
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		<guid isPermaLink="false">https://eyezoneinternational.com/?p=8368</guid>

					<description><![CDATA[Bridgetown, Barbados – Bajan luxury eyewear brand, Peoples from Barbados (PFB) announced its first custom collaboration with British luxury eyewear brand, Linda Farrow, the first chapter of a blossoming creative project between entrepreneurial business partners, Alicia Hartman, Founder, PFB (Barbados) and Simon Jablon, Founder &#38; Creative Director, Linda Farrow (London) The Special Edition, offered as [&#8230;]]]></description>
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									<p>Bridgetown, Barbados – Bajan luxury eyewear brand, Peoples from Barbados (PFB) announced its first custom collaboration with British luxury eyewear brand, Linda Farrow, the first chapter of a blossoming creative project between entrepreneurial business partners, Alicia Hartman, Founder, PFB (Barbados) and Simon Jablon, Founder &amp; Creative Director, Linda Farrow (London)</p><p>The Special Edition, offered as sunglasses or blue light blocking glasses, represents a contemporary design where a fusion of the chic and soulful Bajan spirit and Caribbean colour palette of PFB with the quality and luxurious design of Linda Farrow has been fully expressed.</p><p>A unisex shape, based on an iconic Linda Farrow design, the frame has been released in three Bajan colorations with fronts in tortoiseshell, midnight blue, or sand-toned crystal. The sunset gradient tones adorn the thick statement acetate temples, inspired by three different moments during the colourful setting of the Caribbean sun.</p><p>Celebrated for the first time in December, the new collaboration frames were previewed at a special event at EYE Q Stylist Opticians, the award-winning independent boutique owned by Hartman, which celebrated its 10th Anniversary at the end of 2022. Attended by loyal customers, and friends of Hartman, as well as Linda Farrow’s Simon Jablon, the event also marked the 10th year of a close relationship between Hartman, EYE Q and Linda Farrow, which continues to flourish and inspire new ideas.</p><p>“It is a huge honour for us to collaborate with Linda Farrow,” said owner of EYE Q Stylist Opticians, and Founder of the independent eyewear brand, Peoples from Barbados, Alicia Hartman. “I met Simon for the first time at Silmo in 2012, and ever since then, we have shared a mutual passion for unique, individual eyewear style. This new project is the fruit of our latest work together, a story of glamour and Bajan soul, translated in a statement design inspired by the Caribbean, with custom colours informed by our gorgeous Bajan skies,” she said.</p><p>“Alicia’s drive and passion for optics is remarkable and she is very much a pioneer for the optics community in the Caribbean. We are delighted to embark on this first collaboration with her brand, PFB. The edition offers the ideal fusion of an iconic Linda Farrow design, which perfectly translates our luxury character, blended with the story and atmosphere of Barbados and its natural beauty and colours,” said Founder and Creative Director of Linda Farrow, Simon Jablon.</p><p>The Linda Farrow X Peoples from Barbados Edition features a total of just 150 custom-made sunglasses/blue light blocking glasses (50 models in each colour) – this first edition is available exclusively at EYE Q STYLIST OPTICIANS, Bridgetown, Barbados.</p><p> </p>								</div>
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		<title>Silmo Paris 2020 Canceled Amid Deepening Coronavirus Crisis</title>
		<link>https://eyezoneinternational.com/silmo-paris-2020-canceled-amid-deepening-coronavirus-crisis/</link>
					<comments>https://eyezoneinternational.com/silmo-paris-2020-canceled-amid-deepening-coronavirus-crisis/#respond</comments>
		
		<dc:creator><![CDATA[Armi Menorca]]></dc:creator>
		<pubDate>Sun, 26 Jul 2020 16:23:34 +0000</pubDate>
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					<description><![CDATA[The 2020 edition of SILMO Paris which was scheduled to kick off on 2-5 October 2020 at the Paris Nord Villepinte has been canceled due to the COVID19 pandemic.]]></description>
										<content:encoded><![CDATA[<p><span style="color: #808080;"><em>Branded Content</em></span></p>
<p><img decoding="async" class="aligncenter wp-image-1863" title="Eyezone Blog_Silmo Paris 2020 canceled" src="http://eyezonemag.com/blog/wp-content/uploads/2020/07/MG_1956.jpg" alt="Eyezone Blog_Silmo Paris 2020 canceled" width="1500" height="1000" /></p>
<p>The 2020 edition of SILMO Paris which was scheduled to kick off on 2-5 October 2020 at the Paris Nord Villepinte has been canceled due to the COVID19 pandemic.</p>
<p>“We extend great thanks to the 688 registered exhibitors who demonstrated great entrepreneurial courage by deciding to maintain their participation in Silmo Paris 2020, despite the crisis we are going through,” said Amélie Morel, Chairwoman of the SILMO Association, in a press release published 23 July 2020.</p>
<p>Morel further expressed the show’s commitment to guiding the industry’s return to business and upholding its pledge to the optical and eyewear sector.</p>
<p>“From October to November 2020, Silmo will set out to encounter opticians in France and throughout Europe. ‘Silmo Hors les Murs’ (‘Silmo Outside the Walls’) will propose events that honor our commitment to support the industry, in keeping with the Silmo convivial spirit!</p>
<p>“This unprecedented operation will begin on 4 and 5 October 2020 at the heart of Paris, and will be repeated every Monday in the month of October in a different city, such as Bordeaux, Lyon, Rennes and Brussels. The program is still being finalized,” she added.</p>
<p>Furthermore, the 2020 Silmo d’Or Awards will go forward for registered companies, while Silmo Academy will still issue a scholarship this year to support an optical science research project. Whereas, Silmo Next will continue probing into product developments through a specialized application.</p>
<p>Silmo Paris 2021 is happening on 24-27 September 2021 at the Paris Nord Villepinte exhibition center.</p>
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