100% Optical is back with a bang

100% Optical 2018, Excel, UK

Drawing in over 8,000 UK and international visitors, one of the most talked about events, 100% Optical, is again on its way to give manufacturers, distributors, and suppliers a perfect platform to launch new products and increase brand awareness within the optical market. Running on its fifth year in 2018, the show’s growing exhibitor line-up includes some of the market leaders returning to the show, plus the famed catwalk flashing the hottest frame fashion styles and latest product innovations for 2018. (more…)

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July is dry eye awareness month

Eyezone Blog-NEI-Diagram of lacrimal gland meiobmian gland and layers of tear film

 

Recent strides toward understanding dry eye are leading to better and longer-lasting therapies for the millions of people in the U.S. who are affected by the condition.

Current therapies for dry eye provide symptomatic relief: steroids control inflammation, antibiotics counter infection, and artificial tears replenish moisture. But such approaches give only short-term relief for some people and require frequent reapplication. They also fail to address the underlying causes of dry eye. (more…)

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New interactive course for optometrists to launch in Kuwait

Promoted content Eyezone Institute of Opticianry, in collaboration with Brien Holden Vision Institute, is initiating a specialized refraction standardisation training in Kuwait. The 'Refraction Standardisation Course' is designed to refresh optometrists’ skills…

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Götti introduces new sales rep to the Middle East

Promoted content

Götti Switzerland introduces its new sales team member for the Middle East, Mr. Tarek Saoub. As sales representative for Gotti’s eyewear collections in the region, Mr. Saoub will showcase the new Götti Dimension Collection, the hyperprecise 3D printed glasses made in Switzerland. He will also launch Götti’s Perspective Collection, the reinvented, minimalist, and progressive rimless glasses. Gotti’s pure and linear design are fit for those who strive toward the style principle of reduction as its glasses embody authenticity in everyday life. (more…)

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Here comes the sun, keep your eyes safe

Eyezone Blog-Here comes the sun, keep your eyes safe

 

July is UV Safety Month

UV radiation can damage your eyes as well as your skin. Studies suggest that overexposure to UV radiation can cause eye cataracts, eye damage, and suppression of the immune system, in general. May they be your family, friends, or colleagues – everyone is equally at risk for eye damage due to overexposure to the sun’s ultraviolet radiation.

The sun’s UV rays can burn the cornea of your eyes, which can result in cataracts that may ultimately cause blindness. Even short periods of exposure can lead to serious damage. (more…)

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Reduce the effects of AMD with quality sunglasses

Guest post by Sally Collins

Eyezone Blog-Reduce the effects of AMD with quality sunglasses-Sally Collins

The eyewear market in the Middle East is predicted to hit US$5.86 billion by 2023. The UAE leads the way, with the huge demand for luxury sunglasses being key to the UAE’s dominance. But sunglasses are much more than just a luxury fashion item. They are essential when it comes to protecting your vision. UV and blue light damage the retina’s pigment cells, which accelerates conditions like age-related macular degeneration (AMD). Yet, by wearing a quality pair of sunglasses, it’s possible to filter out these types of radiation. Furthermore, those suffering from AMD should wear protective sunglasses not only outdoors, but also sometimes indoors, too. (more…)

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It’s Healthy Vision Month! Make your vision last a lifetime

EYEZONE-Blog-NIH-May 2017-Healthy Vision Month-2.jpg

When it comes to our health, we often visit our doctor or nurse regularly to make sure our bodies are healthy. But what about our eyes? They’re not always top of mind, but they’re just as important.

During Healthy Vision Month, held each May, the National Eye Institute (NEI) reminds you to make your eye health a priority and encourages you to take important steps to protect your sight. (more…)

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