Eyezone Blog - Eyezone International

100% Optical is back with a bang

Post author:Armi Menorca
Post published:September 10, 2017
Post category:Eyewear Events Exhibition Fashion Optical Fair
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Drawing in over 8,000 UK and international visitors, one of the most talked about events, 100% Optical, is again on its way to give manufacturers, distributors, and suppliers a perfect platform to launch new products and increase brand awareness within the optical market. Running on its fifth year in 2018, the show’s growing exhibitor line-up includes some of the market leaders returning to the show, plus the famed catwalk flashing the hottest frame fashion styles and latest product innovations for 2018. (more…)

July is dry eye awareness month

Post author:Armi Menorca
Post published:July 20, 2017
Post category:Continuing Education General Science Health Non-profit Optical Sciences Research and Studies Wellness
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Recent strides toward understanding dry eye are leading to better and longer-lasting therapies for the millions of people in the U.S. who are affected by the condition.

Current therapies for dry eye provide symptomatic relief: steroids control inflammation, antibiotics counter infection, and artificial tears replenish moisture. But such approaches give only short-term relief for some people and require frequent reapplication. They also fail to address the underlying causes of dry eye. (more…)

New interactive course for optometrists to launch in Kuwait

Post author:Armi Menorca
Post published:July 6, 2017
Post category:Continuing Education General Science Health Optical Sciences Optometry
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Promoted content Eyezone Institute of Opticianry, in collaboration with Brien Holden Vision Institute, is initiating a specialized refraction standardisation training in Kuwait. The 'Refraction Standardisation Course' is designed to refresh optometrists’ skills…

Götti introduces new sales rep to the Middle East

Post author:Armi Menorca
Post published:July 5, 2017
Post category:Eyewear Fashion News
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Promoted content

Götti Switzerland introduces its new sales team member for the Middle East, Mr. Tarek Saoub. As sales representative for Gotti’s eyewear collections in the region, Mr. Saoub will showcase the new Götti Dimension Collection, the hyperprecise 3D printed glasses made in Switzerland. He will also launch Götti’s Perspective Collection, the reinvented, minimalist, and progressive rimless glasses. Gotti’s pure and linear design are fit for those who strive toward the style principle of reduction as its glasses embody authenticity in everyday life. (more…)

Here comes the sun, keep your eyes safe

Post author:Armi Menorca
Post published:July 2, 2017
Post category:Eyewear General Science Health Optical Sciences Research and Studies Sunglasses Wellness
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July is UV Safety Month

UV radiation can damage your eyes as well as your skin. Studies suggest that overexposure to UV radiation can cause eye cataracts, eye damage, and suppression of the immune system, in general. May they be your family, friends, or colleagues – everyone is equally at risk for eye damage due to overexposure to the sun’s ultraviolet radiation.

The sun’s UV rays can burn the cornea of your eyes, which can result in cataracts that may ultimately cause blindness. Even short periods of exposure can lead to serious damage. (more…)

Blind people “see” through brain maps

Post author:Armi Menorca
Post published:May 24, 2017
Post category:General Science Health Optical Sciences Research and Studies Trivia Wellness
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Is what you’re looking at an object, a face, or a tree? When processing visual input, our brain uses different areas to recognize faces, body parts, scenes, and objects. Scientists at KU Leuven (University of Leuven), Belgium, have now shown that people who were born blind use a ‘brain map’ with a very similar layout to distinguish between these same categories.

Our brain only needs a split second to determine what we’re seeing. The area in our brain that can categorize these visual observations so quickly is the so-called ventral-temporal cortex, the visual brain. Like a map, this region is divided into smaller regions, each of which recognizes a particular category of observations — faces, body parts, scenes, and objects. (more…)

Healthy vision starts with a dilated eye exam

Post author:Armi Menorca
Post published:May 22, 2017
Post category:General Science Health Optical Sciences Research and Studies Wellness
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Getting a comprehensive dilated eye exam is one of the best things you can do to keep your eyes healthy. In this painless procedure, an eye care professional examines your eyes to look for common vision problems and eye diseases, many of which have no early warning signs.

Different from the basic eye exam you have for glasses or contact lenses, a comprehensive dilated eye exam can help protect your sight by making sure you are seeing your best and detecting eye diseases in their early stages, before vision loss has occurred. (more…)

Feed your eyes with these super foods

Post author:Armi Menorca
Post published:May 15, 2017
Post category:Health Wellness
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For the Healthy Vision Month celebration, we are pumped up to list down six of the best foods for the eyes that you, your loved ones, or patients should look for. These fruits and vegetables are rich in essential nutrients needed to keep your eyes sharp and in shape.

Carrots are not only for bunnies. In fact, they are excellent sources of vitamins A and C, especially carotenoids which help decrease risks of eye diseases. (more…)

Saudi Ophthalmology Award to Kovin Naidoo for work in childhood blindness and cataract

Post author:Armi Menorca
Post published:May 3, 2017
Post category:Events General Science Health News Ophthalmology Optical Sciences Optometry Research and Studies
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Professor Kovin Naidoo, CEO of Brien Holden Vision Institute has been awarded the distinguished Prevention of Blindness (POB) Shield Lecture award.

Riyadh, Saudi Arabia, May 1, 2017 — The Prevention of Blindness (POB) Shield Lecture award recognizes individuals who have made a significant contribution to the prevention of blindness and vision impairment in their country or globally. The lecture is a feature of the internationally recognized event, supported by the Saudi Ophthalmology Society, which attracts over 1,500 attendees each year. As the awardee, Prof. Naidoo presented on his novel research and public health optometry work. (more…)

ROP Initiative for premature babies in India

Post author:Armi Menorca
Post published:April 30, 2017
Post category:Charity Health News Non-profit Optical Sciences Wellness
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Retinopathy of Prematurity (ROP) causes babies to needlessly lose their vision. It is one of the leading causes of blindness in premature infants in India.

INDIA, (IAPB), April 27, 2017 — The Queen Elizabeth Diamond Jubilee Trust and the Public Health Foundation of India are launching a Retinopathy of Prematurity Initiative in the western state of Maharashtra. The project will train staff to screen for ROP, provide support services, and conduct research to tackle the disease.

India has the largest number of preterm births in the world. “Our goal is to help support sustainable and scalable services for the detection and prevention of severe retinopathy of prematurity which are integrated into the Government of India’s health care system”, explained Dr. Astrid Bonfield, Chief Executive at the Trust. (more…)